About Us
Sertus is grievance and complaint management software built by a team that combines decades of Canadian labour arbitration experience with deep product and engineering expertise.
The Team
Adam Beatty
Co-Founder & Head of Legal
Editor in Chief of Canadian Labour Arbitration(Brown & Beatty) since 2015. Adam brings deep expertise in Canadian labour law and dispute resolution.
Levi Cooperman
Co-Founder & CEO
Co-founder of FreshBooks, where he helped build one of the most widely used small business accounting platforms in the world.
Jeff Lindquist
Co-Founder & Head of Product & Engineering
Previously in product leadership at Paytm, EY, Assurance IQ, and Telus Health. Leads product strategy and engineering.
Joe Sawada
Co-Founder & President
Co-founder of FreshBooks and Professor of Computer Science at the University of Guelph.
John Hassell
Co-Founder & Head of Marketing
Editor at Ontario Nature. Leads marketing and communications.
Peony Gerochi
Principal AI Engineer
Engineering leader with deep experience building and scaling engineering teams in complex, regulated environments.
See How It Works
We'll walk you through the platform with your own data or a sample case.
Last updated: April 2026